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New Seat Belt Campaign

The Regional Directorate of Economy and Land Transport (DRETT), the National Road Safety Authority (ANSR), and the Public Security Police (PSP) will launch tomorrow, the 12th of September their new Road Safety Campaign ‘Cinto-me Vivo,’ included in the 2022 National Inspection Plan.

As reported the new campaign will take place between the 12th and 19th of September, and aims to alert drivers and passengers of the importance of travelling safely.

“In a collision, a vehicle stops in a fraction of a second, but the occupants, if they are not wearing a seat belt, continue to move in the direction of movement with a speed equal to that on initial impact. In a frontal collision at 50 km/h, a driver weighing 70 kg, without a seat belt, suffers an impact equivalent to a free fall from a third floor,” warn the authorities.

It has also been proven that the correct use of an approved car seat adapted to the size and weight of the child reduces the risk of death by 50%. In children up to 18 kg, the use of a rear-facing car seat, combined with the use of a seat belt, reduces the risk of serious injury or death by up to 90%.

With a view to raising awareness of this issue, the “Cinto-me Vivo” campaign will include several actions, namely awareness-raising actions by the ANSR in mainland territory and the service of the regional administration of the Autonomous Region of Madeira and inspection operations by the PSP, with a special focus on and accesses with high road traffic and in accordance with the National Inspection Plan 2022, “in order to contribute to reducing the risk of accidents with the adoption of safer behaviors by drivers regarding the correct use of safety devices.”

DRETT, ANSR and PSP remind you that the use of security devices is fundamental and appeal to everyone to use them correctly:

Always use an approved car seat, properly installed, and adapted to the child’s height and weight;

Always wear your seat belt, everywhere in the vehicle, and on all journeys, even short distances;

When travelling by bicycle, motorbike or scooter, use an approved model helmet, properly fitted and tightened, as the use of a property approved and well fitting helmet can reduce the risk of death by 40%.

Samantha Gannon

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