While visiting the Igreja Matriz de São Jorge, in Santana, the President of Madeira was was asked to comment on the controversy generated around the new Madeira Brand Logo, which has even been decried by the former president of the Regional Government, Alberto João Jardim as ‘ bourgeois snobbery.’ Responding, Miguel Albuquerque asked “is there any controversy? There are people on social networks who don’t like it. But this is democracy, and everyone has their own opinion.”
However, the head of the Madeiran Executive stressed that the work was “created,’ in conjunction with regional and international tourism agents, and two of the best international companies of its kind.” He went on to say that “the image is flexible” and “has a series of applications and an underlying philosophy that has an objective and this objective will be realised. People are free to express their opinion. Some like it, and some don’t, some people are more conservative than others, this is normal. We have to follow the right path, and this is to prepare for the resumption of tourism, and to do this we have to be able to attract a larger number of tourists to Madeira.”
Samantha Gannon
info at madeira-weekly.com
