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Madeira’s Warm Friendly Welcome

A recent study carried out for the Regional Secretary for Tourism and Culture’s department aimed to clarify what people most liked about Madeira. Of the 466 people questioned between the 19th of November and 17th of December 2018, 90.2% stated that the islands warm, friendly welcome ensured their continuing loyalty when choosing a holiday destination. The study also showed that customer satisfaction and commitment to the island is on the increase, while UK visitors were the most enthusiastic in their praise.

In addition, many of those questioned added that other criteria should be included on the questionnaire, including the inoperability of the airport and efficiency of airline companies.


Samantha Ganon



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